This webinar offers a comprehensive overview of the marketing process tailored for small businesses. Attendees will explore the essential elements of a marketing plan, which is crucial for driving revenue growth and ensuring business success. The session will cover the traditional four “P’s” of marketing—Product, Place, Promotion, and Price—alongside three additional “P’s” specifically relevant to small businesses: Positioning, People, and Planning. Participants will gain insights into effective marketing strategies and learn how to implement them in their own business contexts. This event is designed for small business owners and entrepreneurs looking to enhance their marketing knowledge and skills.

Registration: Required
Cost: Free
Format: Online